Express Star on track with multimedia

When Rick Lepper and I took the CNHI Mo Jo 2008 Summer Tour to Chickasha, Okla., The Express-Star already had experienced success with multimedia. But early in their adventure the staff member championing Chickasha's project left to accept a promotion with a CNHI news organization in another city.

A setback for The Express-Star's multimedia ambitions, says Publisher Jerry Pittman. But the project is back on track, with the staff posting a slideshow the morning of our training session and a video in the afternoon. Now they are looking at a coach's show and several other projects.